Some 3.5 billion text messages are sent and received each day according to a recent estimate by CTIA, the wireless industry trade group. Approximately 97% of all of the text marketing messages sent are opened. So why aren’t more retailers utilizing text messages to reach out to their customers? Why aren’t you? If you’re lacking clarity on this relatively new form of marketing, here are some of our answers to a few of the most common frequently asked questions we hear…